Australian start-up, Bandicoot Imaging Sciences, is tackling the issue of high levels of returns from online fashion purchases, with the aid of $330,000 funding from Sydney Angels.
Nearly 30% of all online clothes purchases are returned, with a major cause being that the product looks different from the images online, leading to buyers being reluctant to purchase without first seeing an item in person.
Bandicoot Imaging Sciences aims to solve this problem with a new way of viewing materials online, using digital technology to create 3d fabric, which gives an interactive experience of an item. These virtual models allow the buyer to see how the material looks in different lights and from various angles.
To achieve this, Bandicoot has created a physically-based model of how light interacts with material, using a Bidirectional Reflectance Distribution Function (BRDF) to describe how light is reflected. The images are processed quickly by Bandicoot's software and delivered back to the online seller, giving buyers a true-to-life view of the product.
The funding from Sydney Angels will allow Bandicoot to further develop its product and bring it to market. Read the full article at Startup Daily.
Startup Daily TV interview with David Monaghan. https://www.ausbiz.com.au/media/startup-daily-wednesday-22nd-july?videoId=2915
And check out these other mentions of the Sydney Angels Investment:
“Sydney Angels is a not-for-profit angel investment membership organisation. Since our establishment in 2008, we have stayed true to our mission of supporting the early-stage ecosystem by running processes and events that connect our investing members with promising early-stage companies.
We believe that encouraging smart investment in startup companies will benefit both our members’ portfolios and Australia’s emergent innovation economy.
We see this as the ultimate win-win situation. Sydney Angels is led by an elected committee of ten volunteers who meet weekly. It is supported by an operations manager and alliance partners.” (https://www.sydneyangels.net.au/about-us)